Strategic Solutions
for High Performers.
Let's cut through the noise.
Every strategy is tied to a real business purpose: more listings, tighter operations, and time back in your week.
Zack Alawi
Strategy Engineer · Current by MyHome
3,000
Home sales as the seller on every purchase agreement for a national iBuyer, Phoenix, Tucson, and the LA launch
10
Years as broker/owner of Real Pros Realty, the community hub of Phoenix's Willo Historic District
13
Strategy sessions across the Fundamental 4 and the Blueprint
Proven Impact
Agents I’ve helped, from across SoCal and S. Texas
★★★★★ "[One-line agent review, under 15 words.]" [Agent name] · [Brokerage]
Solution Session
If you have a marketing roadblock, a tech issue, or an obstacle holding you back, I'll do my best to help you solve it at absolutely zero cost.
01
Invisible to AI, invisible to clients
Your next client won't search for you.
They'll ask.
Buyers and sellers are moving to AI search fast. In the old SEO days, a search returned ten blue links and the choice was theirs. Now they ask one question and get one recommendation. If that recommendation isn't you, you were never in the running.
Zero-Cost.
30 minutes · 1:1 or team · Live online
AI Blueprint
Here is a quick method to find out if you are visible to AI.
Question 1
"Recommend an agent who specializes in 1031 exchanges, has verifiable reviews, and is available this weekend to tour a home."
Question 2
"Why did you recommend that agent, and what sources did you use?"
02
One-session strategies
The Fundamental 4
Heavy-hitting, single-session strategies built to grab high-intent sellers, line up active buyers, build real local authority, and get your name cited on AI search engines.
01
One session · 30 min
Invisible to AI?
Why your digital footprint is costing you clients right now.
Establish immediate authority across modern search engines and recommendation engines so high-intent local buyers and sellers find you.
02
One session · 30 min
Sell Your Listing
Find buyers instantly with social lookalike audiences.
Use AI to build social media lookalike audiences and target buyers actively searching in your listing's neighborhood.
03
One session · 30 min
Smart Farming
How high-performers use AI to target motivated sellers.
Replace low-ROI mass marketing with predictive analytics combined with high-impact outreach to capture your next listings.
04
One session · 30 min
Content Pipeline
Authoritative, informational local content using AI.
Build an authoritative, repeatable local content engine using AI tools without spending hours every week on creation.
03
Multi-session series
The Marketing & Tech Blueprint
for the Modern Real Estate Agent
In the era of AI search, this 3-step setup fixes your online presence, builds real authority, and grows your real estate business. Session counts are a guide, not a cap. If you need more time, we add sessions until the work is done.
Phase 1
Get Your House in Order
NAP & Brand
About 4 sessions
Turn your online footprint into a local asset that actually converts cold leads into warm conversations.
AI Referrals
About 4 sessions
Stop looking like a digital flyer and start getting cited directly inside AI search recommendation engines.
Local Business Profile
About 2 sessions
Move past just "having" a profile and actually own your local search results.
Phase 2
Generate Business Without Burn-Out
Content Strategy
About 2 sessions
Become the trusted local advisor. Post everywhere in minutes, every Thursday morning. No more "Nontent."
Get More Listings
About 3 sessions
Use real data and seller signals to find motivated homeowners before other agents know they're moving.
Sell Your Listings
About 2 sessions
Analyze who actually bought in that subdivision and build a social media lookalike audience from real buyer profiles.
Phase 3
Build an Asset, Not Just a Job
Review Strategy
About 2 sessions
Distribute client reviews across your local business profile, major listing portals, and key directories with structured data that feeds AI engines.
Nurture SOI
About 2 sessions
Use simple AI setups to stay top-of-mind with past clients and sphere, without sending generic spam.
Scale Your Business
About 2 sessions
Put repeatable lead-gen systems in place so you can hand off extra business and collect referral income.
Strategy Engineer
04
About me
Strategic Guidance Built by a Broker
I remove the technical friction so you can focus on closing deals and building relationships.
You're flooded with new tech tools and AI options every day, but more software doesn't mean more listings. A solid strategy cuts through the noise so you can ignore the shiny distractions and focus on what actually gets deals done.
For over ten years I was broker/owner of Real Pros Realty, a brokerage modeled on the "brokerage of the future" concept and built as the community hub of Phoenix's Willo Historic District. At a national iBuyer, I led the team supporting our outside listing agents in Phoenix, Tucson, and the Los Angeles launch, and I was the seller on every purchase agreement: 3,000+ home sales. I trained those listing agents and drove every negotiation. My approach is simple:
Strategy trumps tactics every time.
05
What agents say
"[Featured agent review, 25 to 45 words, in their own words.]"
[Agent name]
[Brokerage] · [City]
★★★★★ [5.0] from [##] verified reviews
"[Short agent review, 15 to 25 words.]"
[Agent name] · [Brokerage]
"[Short agent review, 15 to 25 words.]"
[Agent name] · [Brokerage]
06
Session menu
Reserve your session.
Actionable AI workflows, marketing blueprints, and high-level strategy sessions to help agents win listings, run tighter operations, and scale their business without burning out.
What happens next
Reserve. Choose your session and share your details.
Confirm. You'll hear back within two business days to set a time.
Meet. Thirty minutes, live online. You leave with a clear plan.
07
Live sessions
Not ready for one-to-one? Start here.
Zero-Cost.
Nov
10
Tuesday
AI Tuesdays
A high-level presentation and conversational deep dive into the ways real estate professionals use AI to sharpen their strategy, streamline operations, and stay ahead.
Topic: [Next topic]
Hosts: Uriah Stepp & Zack Alawi
Time: 11 AM PT · 45 min · Live online
Nov
12
Thursday
Tech Thursday
Actionable marketing strategies and lead-gen tactics delivered twice a month. No fluff, just the insights you need to sharpen your marketing and scale your business.
Topic: [Next topic]
Hosts: Zack Alawi
Time: 11 AM PT · 30 min · Live online
PropTechZack
Zack Alawi, Strategy Engineer for Southern California and South Texas at Current by MyHome, a division of Williston Financial Group.
All materials provided through Current by MyHome, including guides, frameworks, videos, templates, and written content, are proprietary intellectual property of Current by MyHome, a division of MyHome and Williston Financial Group. These materials are intended for educational and professional use by authorized users of the Current platform. Reproduction, redistribution, modification, or commercial use of these materials without prior written consent from Current by MyHome is prohibited. © Current by MyHome. All rights reserved.
© Copyright Zack 2026. All rights reserved.
Zero-Cost.